Cloud Strategies for Building Video Solutions

 In Archive

Consumerism has led to many innovations in the IT space and has in turn left the consumers and businesses wanting for more. Undoubtedly Video is fast emerging as a strong contender with a potential to replace Voice for communication and collaboration. Video is touted to enhance the overall experience of how information and knowledge is shared and also how consumers collaborate.

However there are challenges that organizations and service providers face while building video solutions for the consumers who have a huge diet for visually consumable info and are spread across geographies. Apart from video content delivery and huge data management; scalability, flexibility and cost efficiencies are three areas of concern which plague the providers. Most of these concerns map well with the core cloud tenets which means part of the problem can be resolved without investing too much time and effort.

Organizations and solution providers need to understand and try getting answers for key questions like – Why cloud for video solutions? How can the cloud be leveraged for video solutions? How can it speed up go-to-market? What options do managed service providers and telecom service providers have to embrace the future video market? How can software vendors build video solutions without investing too much time and effort in it?

Moving to the cloud can help address many business use cases and organizations need to learn how to combine video solution architectures with cloud strategies for competitive benefits. While organizations can build their own video solutions atop public or private cloud platforms, most companies can benefit from existing video cloud services as well.

In my recent article ‘The Future of Video from a Cloud Perspective’ in Cloud computing Journal, I have explored why it is important to understand and develop the right perspective on the role of cloud computing for video and have also discussed different solutions and options that organizations can benefit from.

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