Global Capability Centers (GCCs) have evolved well beyond their origins as back-office cost centers to become strategic engines for innovation, digital transformation, and global talent development. Leading enterprises now view GCCs as key drivers of growth and competitive advantage, with the worldwide market projected to grow from $100B in 2024 to $150B by 2027. Yet many organizations still approach GCC setup tactically, focusing on offshoring, facilities, and hiring, which risks underutilization and missed opportunities for innovation and scalable growth.

The root of this challenge lies in the lack of a solid foundation and a future-ready, AI-led approach. Without these, GCCs struggle to deliver enterprise-wide impact and realize their full potential.

In this whitepaper, we explore how future-ready GCCs adopt an AI-first strategy, leveraging platforms like SASVA™ to drive productivity gains and iAURA for real-time data intelligence, while sandbox environments accelerate experimentation and technology adoption. We also highlight how Persistent enables organizations to navigate this journey through end-to-end GCC setup and transformation, applying platform-driven methodologies that shorten implementation timelines and empower enterprises to launch high-impact, scalable GCCs with speed and confidence.