EARTHQUAKE!!! (Google is making changes again…)
Dubbed #Mobilegeddon by the press, Google has again created a tectonic shift that impacts the world; namely page ranking. This means that organizations need disproportionate focus to be have their sites responsive / mobile first / app only. Market forces have been indicating this for some time, but this is the “shake-up” call for you to take action, else your potential customers aren’t going to see you.
Transforming businesses in a way that all “urgent now” decisions are enabled on mobile devices is critical. Even today, during strategy meetings with clients, you’ll hear many of them say “we’re not ready for mobile yet.” Mobile strategy regularly gets pushed to the proverbial ‘Phase 2’. Here’s some free advice: Get ready because Google’s not waiting for you. But starting yesterday! No business has an option of not being mobile friendly.
Here at Persistent we have experts in an array of fields and technologies. You can find out more about who the people behind the Persistent brand are on our Meet the Experts page on our website.