Operations make or break your digital banking experiences: particularly in moments that matter

As financial institutions prepare to respond to the pandemic, delivering seamless and real-time digital customer experiences has become crucial. However, in order to properly service customers in this digital age, building a robust back-end operations system is important.
Watch this webinar from American Banker as speakers from Persistent and Marcus by Goldman Sachs discuss how to prioritize making short-term sacrifices in order to yield lasting relationships with your customers.

In this session you will learn:

• How to develop lasting digital relationships with customers – especially during challenging times
• Why your front-end customer experience is only as good as your back-end operations
• How to prioritize short-term initiatives that deliver long term value to your customers