Session Recording : The Theory and Practice of Mastering CX: Digital CX 2020
Businesses are adopting digital channels to optimize the CX however, when customer data on these channels are managed silos, the customer may experience a disconnect. Joining data from multiple systems can simplify technical infrastructure. In this session, discover a 360 view of how customers are engaging with you and unify your engagement channels for a seamless customer experience.
Yashraj Bhawsar
Yashraj is the AVP, Salesforce Practice – Healthcare Solutions, at Persistent Systems. Yashraj has been with Persistent over 15 years in various senior roles. An alumnus of Portland State University and Georgia Institute of Technology, Yashraj holds a master’s in electrical and computer engineering.
Steffen-Drillich
Steffen is the SVP Salesforce Europe at Persistent Systems. Previously, Steffen was the founder & CEO of youperience, a young and dynamic Salesforce partner with outstanding expertise in Marketing Cloud. Persistent acquired youperience in 2019. Prior to founding youperience, Steffen spent close to 10 years at various top companies in marketing automation and online business solution roles.
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