Webinar Recording: Managing care deficit and addressing revenue challenges in the post Covid-19 era
COVID-19 has highlighted how healthcare and life sciences organizations are employing digital strategies to rapidly respond to immediate needs of the community. Despite the financial shock, both community and inpatient care had to be adapted quickly to address the increased demand on services. However, a care deficit developing, and revenue challenges are being realized. From myocardial infarction cases dropping to 70% in some regions, to the postponement of cancer screenings, there is a quietly developing curve of undiagnosed and deteriorating non-COVID disease. Response to the pandemic has magnified existing cracks in the system. Healthcare organizations have a choice – they can take a quick fix approach to the impending care and revenue tsunami, or this could be the opportunity to lay the foundation for a radical shift in care delivery.
Vice Chair for Scientific Innovation, Department of Medicine, Brigham and Women’s Hospital and Harvard Medical School
Director, Digital Health Program, Columbia Business School, Executive Education
Chief Strategy Officer,
Rush University System for Health